Nameplate Town

Find your house

Every follower has a house in this town, with their Instagram name on the gate.

Use the name you commented with.

Walk to my house

Over a thousand homes on one floating island, and the street grows every day. Just look around.

Your house is free. Make it yours.

The house stays free for good. Pick the extras that make your corner feel like yours, from less than the price of a coffee.

Single Extra

$1.99 90 days

One thing for your garden.

  • A pet bunny, veg patch, garden lights, a little tree, or you waving.
  • Built within a day.
Get one extra
Best value A small garden with raised vegetable beds, glowing garden lights, a young tree and a pet rabbit

Town Pass

$3.99 90 days

Up to three things for your garden, at $1.33 each.

  • Any three of the five extras, and a name for your garden.
  • Change your picks once a month.
Get a Town Pass

Forever Garden

$8.99 one time

Everything, kept for as long as the town exists.

  • All five extras and a garden name.
  • No end date, no renewal.
Get Forever Garden

Every one is a single payment. Nothing renews by itself, your free house stays free, and you can ask for a full refund within 7 days.

A small shop with a striped awning, a window full of cakes and buckets of flowers

Real Shop

Free pilot for the first shops

For people who run a real business.

  • Your shopfront on a main street.
  • A tap on it opens your website, shop or product page.
Apply for the pilot

Got a real business? Put it on the map.

Thousands of people walk this town. Give them a shopfront they can tap to reach your actual shop.

  • One link: your website, your shop, or one product page.
  • It opens on your site, in a new tab, with nothing in between.
  • We look at every link before it goes live, and you can change it any time.
  • Your shopfront shows your business name, never anyone else's brand.
Apply for the pilot This is a free pilot for the first shops. The tap-through switches on when the first shops are approved, and you will be told the day it does.

From a form to a finished house

  1. Fill in the permit

    Your Instagram name, what you want, and a typed signature. Two minutes.

  2. Get your permit

    It arrives by email with a number and a payment link.

  3. Pay once

    A secure checkout. No account, no subscription.

  4. We build it

    On your house within 24 hours, or you are refunded in full.

  5. See it in a reel

    Your corner shows up in a post, and you can share it.

What we promise

The free house stays free

Nothing here takes away what you already have. When a pass ends, only its extras come off.

Nothing renews by itself

You pay once. We never charge again unless you choose to.

Refunds are easy

Not built within 24 hours, or changed your mind in 7 days: write to us and it is refunded in full.

Questions

Do I need a house first?

Yes. Comment on our latest reel and it is built for you. The permit form checks your name against the town.

Do I own anything?

No. You are buying decoration for your house in a 3D town, for the time stated. It is not land, an investment or a collectible.

What if I am under 18?

A parent or guardian has to fill in the form with their own email, agree to the terms and pay.

Can I get something that is not on the list?

Not yet. Today the Town Pass covers the five garden extras listed. Tell us what you wish for when you apply, and we add the most asked-for things to the list.

How do I pay?

By card on a secure Polar checkout. Polar sends your receipt. We never see your card.

Who is behind Nameplate Town?

Nameplate Town is an independent studio that builds this town in the open, together with the people who live in it. You can always reach a real person at nameplatetown.help@gmail.com, and every message gets an answer.

Not ready to decide? Just walk around.

Visit the town
Town Pass, $3.993 extras, 90 daysApply